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How Baileys Was Invented From The World’s Vaguest Brief: ‘Make Something Irish’

How Baileys Was Invented From The World’s Vaguest Brief: ‘Make Something Irish’

Some whiskeys announce themselves with fanfare; others prefer a quieter entrance. How Baileys Was Invented From The World’s Vaguest Brief: ‘Make Something Irish’ belongs firmly to the latter school.

Discover how Baileys Irish Cream was invented in 1973 by David Gluckman and Hugh Reade Seymour-Davies from the world's vaguest brief - 'make something Irish' - transforming into a billion-bottle global success.

Final Reflections

How Baileys Was Invented From The World’s Vaguest Brief: ‘Make Something Irish’ is the kind of bottle that rewards the curious — those willing to sit with a glass and let the story unfold at its own pace.

Walter Graves
Walter Graves
Features & Culture Writer

Walter writes long-form features that explore the stories behind whiskey — the people, places, and landscapes that give each bottle its character. A former travel journalist, he has visited over two h...

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